策划

cèhuà

HSK 6

策划 — cèhuà

1. to plan; to organize (an activity, event, project); to devise

   我们正在策划下个月的产品发布会。 wǒmen zhèngzài cèhuà xiàgèyuè de chǎnpǐn fābùhuì — We're planning next month's product launch.

2. planning; scheme; planner/producer (person or team who devises a plan)

   这次活动的策划是由公司市场部负责的。 zhècì huódòng de cèhuà shì yóu gōngsī shìchǎngbù fùzé de — The planning for this event is handled by the company's marketing department.